Privacy Policy

1. Who we are

Keel Co. is a luxury wellness program operated by Team Keeley, LLC, a limited liability company registered in the United States. In this policy, "we," "us," and "our" refer to Team Keeley, LLC doing business as Keel Co. "You" refers to any person who visits our website, submits a form, becomes a member, or otherwise communicates with us.

Team Keeley, LLC
11033 Merganser Terrace
Chesterfield, Virginia 23838, United States
Phone: +1 804-387-5632
Email: [email protected]

This policy explains what information we collect, why we collect it, how we use and protect it, and the choices available to you.

2. Information we collect

Information you give us

• Identity and contact details such as first name, last name, email address, mailing address, and mobile or landline telephone number.
• Membership registration information you submit when joining Keel Co. or signing up for an event or program.
• Communications you send us by email, web form, chat widget, telephone, or text message.
• Billing details required to process membership payments. Card details are entered directly with our payment processor and are not stored on our systems.

Information collected automatically

• Device and browser type, operating system, and screen characteristics.
• IP address and general geographic region derived from it.
• Pages viewed, referring pages, time on site, and similar analytics data collected through cookies and comparable technologies.

3. How we use your information

• To respond to enquiries and process membership enrollments.
• To deliver coaching, the Keel Protocol, community access, event invitations, and member support.
• To process membership payments and billing.
• To send membership updates, event announcements, and wellness content by email, and by SMS text message where you have given express consent.
• To improve our website, programs, and services.
• To meet legal, tax, accounting, and regulatory obligations.

We do not sell your personal information, and we do not rent or trade it to data brokers.

4. SMS text messaging and mobile information

If you provide your mobile number and check the SMS consent box on our website form or chat widget, you are giving express written consent to receive text messages from Keel Co. The consent checkbox is optional, is never pre-selected, and consent to receive text messages is not a condition of purchase or membership.

Messages we send may include membership confirmations and reminders, event invitations, wellness announcements, and responses to questions you have asked us. Message frequency varies. Message and data rates may apply based on your mobile plan. You may reply STOP at any time to stop receiving messages, or reply HELP for assistance. You may also contact us directly at [email protected] or +1 804-387-5632 to be removed.

5. Cookies and analytics

Our website uses cookies and similar technologies to keep the site functioning correctly, remember your preferences, and understand how visitors use our pages. You can disable cookies through your browser settings. Some parts of the site may not function correctly if cookies are disabled.

6. How we share information

We share personal information only in the following circumstances:

• Service providers. Payment processors, our customer relationship management platform, email and SMS delivery providers, video hosting, scheduling tools, and analytics services, each processing information only on our instructions.
• Independent licensed providers. Where you request access to the Keel Protocol, your information may be shared with independent licensed providers and licensed pharmacies who serve our members. Those providers exercise their own professional judgment and are subject to their own privacy obligations.
• Legal requirements. Where disclosure is required by law, court order, or a valid request from a public authority.
• Business transfers. If Team Keeley, LLC is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction, subject to this policy.

We never share text messaging opt-in data or consent records with any third party for any purpose other than delivering the messages you requested.

7. Data retention

We retain personal information for as long as needed to deliver our services, maintain member records, and satisfy legal, tax, and accounting obligations. Records of SMS consent and opt-out requests are retained as required by applicable telecommunications regulations.

8. Security

We use reasonable administrative, technical, and physical safeguards to protect personal information against unauthorized access, disclosure, alteration, and destruction. This includes encrypted connections on our website and access controls on our internal systems. No method of transmission or storage is completely secure.

9. Your rights and choices

• Access and correction. You may request a copy of the personal information we hold about you, and ask us to correct anything inaccurate.
• Deletion. You may request deletion of your personal information, subject to records we are required to keep by law.
• Email opt-out. Every marketing email includes an unsubscribe link.
• SMS opt-out. Reply STOP to any message, or contact us directly.
• Do not sell or share. We do not sell or share personal information for cross-context behavioral advertising.

To exercise any of these rights, email [email protected] or call +1 804-387-5632.

10. Children's privacy

Our website and programs are intended for adults 18 and older. We do not knowingly collect personal information from anyone under the age of 18. If you believe a minor has provided us with personal information, contact us and we will delete it.

11. Third-party links

Our website may link to third-party sites, including payment providers and the telehealth platform that serves our members. We are not responsible for the privacy practices of those sites.

12. Medical information notice

Keel Co. is a wellness company. We do not practice medicine and we do not make clinical decisions. Medical consultations are provided by independent licensed providers who exercise their own professional judgment. Health information you share with those providers is governed by their own privacy practices. Nothing on this site is medical advice.

13. Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. Continued use of our website or services after an update constitutes acceptance of the revised policy.

14. Contact us

Keel Co.
Team Keeley, LLC
11033 Merganser Terrace
Chesterfield, Virginia 23838, United States
Email: [email protected]
Phone: +1 804-387-5632
Support hours: Monday to Friday, 9:00 AM to 5:00 PM Eastern Time